In 2011, over 60,000 replica clothing and apparel items featuring college athletic teams were seized by the Collegiate Licensing Company. The value of the counterfeit goods was worth over $1 Million.
The company also reported that nearly 5,000 pieces of counterfeit goods such as shirts and hats are seized each year outside the stadium where the BCS Championship game is played.
Revenue from licensed collegiate athletics generates $4.3 Billion a year for the schools.
Source: Kristi Dosh, “Cracking down on counterfeit apparel,” ESPN, SEC Blog, January 8, 2012.